What are Insta stories? Instagram stories provide a short glimpse into share-worthy moments. Whether it’s a fun team lunch, updating your customers on your newest collection installment or back in stock items, Instagram stories connect you with your audience on a more personal and spontaneous platform. Since its launch...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Since its inception, social media vehicles, such as Facebook and Instagram, have reshaped the world of marketing. With over six million advertisers on those platforms in 2019, and a commitment to the philosophy of “content is king,” both...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]It’s been an exciting 2019 for team 3rdspace, with 2020 fast approaching, here’s three ways we have brought our clients content missions to life. We’ve helped ask inspiring questions and started new narratives for our nation. Guided by our...
2020 will be a year where the amount of content from brands will almost double. So with the New Year coming up, here are a few things to start thinking about. Quality is King While there is a lot of discussion around lessening dwell times due...
“There has been more content generated in the last 2 years than in the history of mankind” (Forbes). This statement is truly mind blowing. It’s also scary to think that the amount of content produced is expected to continue to grow exponentially each year. Take a minute to ask...
OUR TOP 5 CONTENT ENGAGEMENT TIPS As a LinkedIn Marketing Partner, 3rdspace recently joined the LinkedIn Marketing Solutions team to share key insights with over 60 marketers,helping them to unlock their brand’s potential on the LinkedIn platform. If you weren’t part of the presentation, never fear…here’s...
Cutting through the overload of ordinary content clutter is a challenge we take to heart at 3rdspace. This was a first for us and a first for the industry too. We’ve just launched Australia’s First Travel Industry Gameshow! Travel agents from across the nation turned out for the...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] 90% of the content in the entire world was generated within two years alone (Forbes, 2018). With no signs of stopping and statistics increasing each year, it becomes even more important to have a strong content strategy that...
If you’re a marketer with a few grey hairs you’ll be aware of the marketing classic by Ries & Trout Positioning the Battle for your mind. It’s one book that in the ever evolving world of marketing has some truths that still ring true and can...
Aussies love a bit of a skirmish - that’s why we love sport. If we look at why we love sport, there are some insights that can help brands cut through with their content marketing strategy. Be brave - Be bold We’ve just come out of 2 weeks...