A recent campaign with Pepsi – whose marketing mantra is all about a better now with fun, unconventional & magnetic content – saw 3rdSpace working with the drinks brand to partner with Universal Pictures to celebrate the release of Ghostbusters on Blu-Ray and DVD. It didn’t...
Instagram, the most popular photo-sharing site in the world, today celebrates six years since its launch in 2010. With over five hundred million users worldwide, and over five million active users in Australia alone, there’s little question over its influence in the ever-growing social space. Founded...
There is no escape from a story. We live in a deep, multi-connected world; unless you choose to become a hermit, we all live in real-time across every key event. Whether it be our friends, community, national or global. As we move with a changing world and...
Pay for a personality, or create your own? That is the question. You’ll notice a couple of pieces of 3rdspace work recently, that uses "a face" for the content. Our content piece for Pepsi Max to celebrate the 30th anniversary of Top Gun utilises the talents of Chaz...
At 3rdspace, we are always talking to our partners about the importance of developing a powerful content purpose as a way that can help guide the content team and marketing team from the inside out. But where does it all go from there? We’ve found a lot...
3rdspace has moved. That’s right, we have made the big move. The whole office was packed into boxes, picked up by real men (unlike the not so real men in the office) and we have moved out of level 4, 19a Boundary Street. We leave behind...
3rdSpace's latest example of content creation. Boost Juice have launched a new premium product for Summer and worked with 3rdspace to create a highly stylised campaign to attract the 25-39 female market. Boost selected 4 high profile bloggers and influences to be the stars of the...
We’re pumped to be working with IAG on their NRMA and SGIO brands. IAG have a clear core purpose that truly adds value to consumers lives. But more than that, they live and breath that purpose throughout the entire business. 3rdspace has been working to create content...
As we approach the end of yet another year, it’s time to deliberate on the trends we expect to see in content marketing in 2016. Given Pugsly the office dog, is currently playing fetch with my glass ball, let’s reflect instead, on some of the trends...
Content Agency 3rd Space has recently started working with the lovely people at Crust Gourmet Pizza. In our first campaign, Crust needed a localised solution for South Australia to prompt brand awareness and trial. So…. we employed two new delivery drivers for them. Meet Travis Boak and...