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Background We were tasked with the challenge of revitalizing Tourism Vanuatu’s existing brand campaign in a refreshingly way, relying on existing assets. Facing challenges of declining visitor numbers as a result of Cyclone Pam, Vanuatu needed to up its game and regain confidence and desirability within...

Instagram, the most popular photo-sharing site in the world, today celebrates six years since its launch in 2010. With over five hundred million users worldwide, and over five million active users in Australia alone, there’s little question over its influence in the ever-growing social space. Founded...

Insight Travel asked us to get over 50s to consider an Insight Vacation for all their holiday planning needs. Our solution was a personalised holiday suggestion quiz to discover what kind of traveller you are, because whilst everyone loves a holiday, not everyone wants the same...

The Health Services Union recently asked us how they could raise awareness of the impact of the State Government’s plan to privatise Health Services jobs. Our solution was to put a human face to these jobs and highlight that every job in Health Care is crucial...

SumoSalad asked us to help launch their new winter menu. Our solution was a socially driven charity campaign to donate a Sumo Soup to someone in need, every time we saw a customer enjoying theirs. Each time someone hashtags a photo of their Sumo soup with #heatupthestreet,...